header image   January 2022                        
                       

We Wish You a Year of Bountiful Blessings and Superior Health!

 
 

Product Promotion for January 2022

New Year / Fresh Start

Line Drive / Mix 'n Match

15% off 36+ units
10% off 24 to 35 units
5% off 12 to 23 units

Valid from Jan 3rd to Jan 31st


Rethinking New Year Resolutions!

Getting Healthy in 2022 May Require a Change in Attitude

It probably won't be surprising to know that 80% of New Year's resolutions fail within the first year. In fact, most people report failing their resolution by January 12th. So, if you're struggling to keep your New Year's Resolution or worried about choosing a resolution and failing to keep it, you're not alone. But a change in mindset can help keep your goals more manageable.

A good start may be asking yourself, what do you think 'being healthy' really means? I spoke to Drew DeOrsey, a Certified Holistic Health Coach who was voted Denver's #1 Fitness Coach on the keys to embracing good health and strategies for keeping health-related New Year's resolutions! Drew offers his inspiring, multi-faceted approach to optimum health, which includes incorporating mind, body, spirit, and community!

Read more...


Exercise Increases Good Gut Bacteria

Healthy microbiome = Healthy life!

By Ross Pelton, RPh, CCN, PhD
Scientific Director for Essential Formulas

There is increasing evidence that regular exercise promotes the growth of beneficial bacteria in the colon. This is important because over 99.9% of the probiotic bacteria in the human gut microbiome reside in the colon's anaerobic (non-oxygen) environment. This is where the vast majority of your all-important postbiotic metabolites are created when your probiotic bacteria ferment the fibers and polyphenols contained in the foods you eat.

Read more...


Dr. Ohhira's Probiotics to be a Proud Sponsor on the Magnolia TV Network

Essential Formulas Incorporated is excited to announce that Dr. Ohhira's Probiotics will be a proud sponsor of Chip & Joanna Gaines' Magnolia TV Network, which debuts January 5, 2022. Along with our ongoing radio and print campaigns, this expanded 2022 television advertising has been implemented with the primary goal of driving customers into your retail establishment!!

Dr. Ohhira's Probiotics will reach over 26,500,000 Adults from 1/5/22 to 6/26/22, providing reliable and constant national advertising and promotional messages to your customers and potential purchasers across the United States.

In addition, for 2022, Dr. Ohhira's Probiotics and Reg'Activ will continue to support their product lines with "probiotics exclusivity" with 52-week Radio and TV advertising schedules in 10 prominent nationally syndicated health & wellness radio and television shows.

So, stock up today in preparation for our national 2022 TV and health Radio campaign! Stay tuned...we've got even more exciting news in the near future and Happy New Year to you all!!


PODCAST: LISTEN & LEARN!

  Podcast image  

Maintain Optimum Digestion

Listen to Dr. Ronald Hoffman and Martie Whittekin, CCN, discuss how to maintain optimum digestion during the yearly "Holiday Gorge," in this timely two-part podcast!


Are you confused about what's happening with the NAC (N-Acetyl-L-Cysteine) issue?

You may have seen a lot of news lately about NAC. While the FDA took some regulatory action against a few companies making anti-hangover claims for this ingredient, there has been considerable "fogginess" as to whether this crucial amino-acid complex is "legal" for use in dietary supplements. As a quick background, N-acetyl-cysteine is a precursor for glutathione production in the body. It has been available as a single ingredient dietary supplement or an essential part of various formulas. NAC has been used safely by millions of people in the United States for over half a century. Our Reg'Activ® Formulas, Detox & Liver Health, and CardioWellness contain this beneficial ingredient to help boost glutathione production and support detoxification and cardiovascular health.

The dietary supplement and health food industry has urged the FDA to reconsider its ambiguous comments regarding the appropriateness of NAC as a dietary supplement ingredient. Unfortunately, those requests seem to have been lost to a large degree in rhetoric and unwillingness to review this ingredient's safety and long-term track record. The Council for Responsible Nutrition submitted a citizen's petition to the FDA, put "on hold." At the same time, the Natural Products Association has even taken legal action against the FDA for this reason.

Since we, at Essential Formulas, strongly support the continued inclusion of this ingredient in our products for the benefit of consumers, we urge you to contact your member of Congress about NAC -- please click here:

https://www.crnusa.org/nac/nac-congressional-send-letter-instructions-and-template


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Essential Formulas Incorporated · 1861 Valley View Lane, Ste. 180 · Farmers Branch, TX 75234
972.255.3918 (phone) · 972.255.6648 (fax)

 

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